The Israel AIDS Task Force launched a “Send SMS to the fight against AIDS” campaign in collaboration with Israeli cellular operators and Cellact.

 

During the campaign, the public could donate 5 NIS by sending the digit 5 to the number 1555 via SMS. The money raised went toward the fight against AIDS in Israel, and was transferred to the association by the companies involved free of charge.

                                                                                                  

Below is the campaign postcard: